This fast-paced and flexible noncredit certificate is specially crafted for professionals who understand the power of using a design-led approach to develop business solutions across industries. Courses in this program use cross-disciplinary methods to
change the approach to organizational context in its many facets — from strategy to outreach to service — empowering intrapreneurs and entrepreneurs alike to transform business practices with creative solutions.
Enroll in the courses below to lay the groundwork for uncovering the profound impact design solutions can lend to your business challenges, and apply them toward the completion of your certificate. Students must complete all five courses to receive the
Design Leadership for Business Certificate. All courses are open to students who wish to enroll in an individual course. Students are encouraged to take courses in the following order.
Design thinking is a practice pioneered by top design firms like IDEO and used by some of the world’s most innovative companies. In this course, you learn the methodology and develop the mindset that will equip you to better understand problems, unlock
hidden needs, and design groundbreaking innovations to address those needs. We cover every element of the design thinking approach, from empathy research to ideation to prototyping to getting user feedback and iterating with your designs. You will
be able to apply your design thinking skills to your own professional field or discipline, as well as to everyday life.
This course surveys the broad economic and social context in which design leaders work. We examine salient phenomena and concepts such as automation, agility, and resilience and discuss how they affect business and design practices. Students develop leadership
skills in selected topics that will enable them to influence strategic conversations within their organizations and their industries.
Designing for business is by definition a team effort that requires flexibility, adaptability, and vision. This course is about the theory, methods, and actions necessary to make ideas a reality. Students learn techniques for project management, facilitation,
and the creation of viable business models applicable to both entrepreneurial and intrapreneurial ventures.
The discipline of design has great power to shape our reality, and with that power comes great responsibility. This course equips design leaders with the tools needed to examine the social and environmental implications of design. Students address issues
of ethics and sustainability through case studies and debates and develop their own approach to ethical and sustainable design leadership.
Design is about imagining and proposing alternative future possibilities. If we cannot imagine it, we cannot design and build it. This class equips design leaders with futures thinking and forecasting skills necessary to simulate and strategically plan
for a volatile and uncertain future. Students learn storytelling and immersive scenario design techniques that will propel them into the realm of science fiction to better equip them to make choices back in our present reality.
Enroll now for summer courses
Take an insider's look at our program and watch our live-recorded webinar today.
Summer 2018 Art & Design Info Session with Parsons at Open CampusWednesday, April 25, 2018, 6:00–7:30 p.m. Tishman Auditorium, University Center 63 Fifth Avenue at 13th Street New York City