Jerome Goh is a design lead at IDEO New York.
With over 19 years of experience of consulting experience, Jerome leverages a deep understanding of IDEO's methodology to help his clients innovate. Jerome is interested in creating actionable strategies that are steeped in user insights, that results in implementable solutions that are both desirable to the end user and also have positive business impact. He is also interested in how to optimize organizations so that these innovative ideas become part of the organization’s way of working.
He has worked with many clients across different industry and needs. These include the design and development of consumer products, services, and branded experiential spaces. His clients include: IHG Hotels; St Jude Children’s Research Hospital; Ford Motor Company; 3M; Coca Cola; Johnson & Johnson, Procter & Gamble; Marriott Hotels; Kerry Properties; Samsung; Singapore’s Prime Minister’s Office, Ministry of National Development and Ministry of Manpower.
Ind Proj: Design Research
Integrative Studio 2 (Spring 2021)